Documentation

Contents

Introductions

This documentation is designed to help new Takooni users understand the platform, set up their first project, and make the most of its core features.

The documentation is organized as a guided sequence, but you do not need to read it from start to finish. If you are looking for a solution to a specific issue, use the Search feature or navigate through the documentation menu available in the left sidebar on desktop and at the top of the page on mobile.

What is Takooni ?

Takooni is an AI-powered data analytics platform designed to help SEO professionals analyze website performance, identify optimization opportunities, and turn data into actionable insights.

Takooni combines application development expertise with insights from SEO industry specialists to provide a more objective perspective on your website data. Rather than simply presenting metrics, Takooni helps interpret those metrics and highlights areas that may require your attention.

Features

Takooni provides a set of features designed to help you identify opportunities, prioritize SEO work, and improve your content strategy.

1. Priority Focus

SEO involves many interconnected factors, which can make it difficult to determine which issues should be addressed first.

Priority Focus helps you prioritize your SEO efforts by grouping URLs according to their potential impact and recommended action.

Each priority level represents a different approach:

  • Fix Now: URLs that should be addressed as soon as possible because they have a high potential impact on your SEO campaign.
  • Optimize: URLs that are performing but have clear opportunities for improvement. Focus on refining their content, targeting, or overall SEO performance.
  • Scale: URLs that are already showing positive signals and may benefit from additional investment, expansion, or similar content strategies.
  • Maintain: URLs that are performing well and should be monitored to ensure their performance remains stable over time.

2. Content Classifications

Knowing which pages need attention is only the first step. Content Classifications helps you understand why a page may not be achieving its expected organic performance.

Takooni categorizes content based on its performance patterns and identifies the potential challenges or opportunities associated with each URL.

2.1 Content Mismatch

The content does not adequately align with the user’s search intent.

A page may attract organic traffic, but visitors do not meaningfully engage with the content because the information does not fully address what they were looking for. As a result, the content may fail to achieve its intended business or conversion goals.

2.2 Traffic Leak

The page is being discovered and indexed for relevant search queries or is generating impressions for its target queries, but that visibility is not translating into website visits.

For example, a page may appear in AI-generated search results or on the first page of the SERP without generating sufficient clicks and traffic to the website.

2.3 Hidden Gems

These are high-engagement pages that have not yet generated significant organic traffic.

Hidden Gems represent potential growth opportunities: the content is already demonstrating value to users, but its organic visibility may need further improvement.

2.4 Star Performer

These are your strongest-performing pieces of content based on Takooni’s evaluation metrics.

Star Performers can help you identify what is already working well across your website and provide useful references for future content and SEO strategies.

3. URL Fetch

Some SEO issues begin with a fundamental problem: search engine or AI crawlers cannot properly access a URL. This features allows you to test whether a URL can be accessed by supported AI bots and search engine crawlers.

Takooni also provides AI-powered recommendations to help you understand potential crawling issues and determine what actions you can take to improve accessibility.

4. Query Fan Out

Finding new topics and search queries that are relevant to your business can be challenging, especially when you need to expand an existing content strategy.

Query Fan Out helps you discover related topics and additional search queries that can be used to expand your content coverage.

You can use these insights to identify new content opportunities or strengthen pages that are currently underperforming.

5. Content Generation

Takooni also provides AI-powered content generation capabilities to support your content production workflow.

Content Generation is integrated with Query Fan Out, allowing you to select the queries you want to incorporate into your content and provide specific instructions about the article’s context, objectives, and requirements.

Once the inputs are configured, Takooni can generate the content within seconds, giving you a starting point that can be reviewed, refined, and incorporated into your publishing workflow.